马来西亚《大橙传媒》以及旗下中国商报《创投时代VC News》, 联合专访Herbeco 爱源森公司兩位联合创办人 ~ Stella 姜秋菱与Felicia叶洁明
马来西亚《大橙传媒》以及旗下中国商报《创投时代VC News》, 联合专访Herbeco 爱源森公司兩位联合创办人 ~ Stella 姜秋菱与Felicia叶洁明。《创投时代VC News》商报是大橙传媒在中国No.1报道关于创投资讯的传媒。
现代人紧张的生活丶过大的压力,导致很多人会面对文明病的困扰,因此,香草药花园(Hebal Oasis)联合创办人姜秋菱(Stella)和叶洁明(Felicia)决定将特别配制的草药茶包,以精美和便利包装方饮推出市场,让忙碌的现代人可以轻易地达到保健及养身的效果。
来自草药世家的姜秋菱表示,目前公司已经推出市场的草药茶包共有10种,材料都是来自马来西亚热带雨林的各种草药,并根据现代文明病配制而成。
她表示,这10种草药包自推出市场以来,皆获得消费人的热烈反应,在马来西亚国内市场深受三大民族的喜爱,同时目前也出口到国外,而香港是其中一个主要的市场。
姜秋菱(Stella)接受马来西亚的大橙传媒和来自中国的《创投时代VC News》商报的联合访问时这样表示。《创投时代VC News》商报是中国大陆No.1报道关于创业投资的报纸。
她说,公司未来将会根据市场的需求推出更多种类的草药茶包,以及也会积极开拓更多的全球市场,以将马来西亚热带雨林的草药用途发扬光大。
姜秋菱是于2021年4月23日率领她的团队到马来西亚首都吉隆坡著名的Eastin Hotel Kuala Lumpur接受大橙传媒的访问,出席这次访问活动的人士包括香草药花园旗下销售臂膀—愛源森营销有限公司(Herbeco Marketing Sdn Bhd)董事经理叶洁明丶大橙传媒董事Datin Jane和大橙传媒集团总经理陈学萩(Veronica Tang)。
姜秋菱表示,她自小便盘旋在“铁打师”祖父及“草药师”外公的生活圈子里成长,所以,在代代相传下,除了从祖父及外公身上学习铁打及草药“知识”外,也从母亲梁金蓉身上学习到林林总总的草药及家族配方。
负起推广草药价值的使命
她本身是生物化学系毕业,离开校园之后,她在社会上打工一阵子之后,发现自己内心有一个呼唤,那就是要将草药的价值传承下去,由于这个使命她决辞掉工作,回到母亲开发的半亩草药园开始做起,负起推广草药价值的任务。
姜秋菱也表示,由于草药这个名词让人们有一个错误的概念,以为只能够做为治疗的用途,因此,她决定把草药称为香草,也就是香料植物,指因为其香气而用在食物丶调味品丶药品及香料中的植物类。
她说,香草的用途非常广泛,除了具有保健价值之外,也可融入食谱内,成为食材或配料。
她希望通过烹饪班,让大家对各种有营养的花草植物及草药有更进一步认识,她们也不吝啬与大家分享食谱,推动健康新饮食文化。
除了食谱外,姜秋菱也研发多种的健康产品,希望让大家更为健康。他们希望推出的食谱或产品都是大家可接受,而接下来将推出5种不同口味的蛋糕及4种口味的雪条,口味包括文丁果丶班兰甜菊丶班兰花丶百香果及桑堪。
谈起创业的挑战时,她表示,开创香草业的路途虽然辛苦,但是,一路走来获得家人以及贵人的相助,使她在事业上获得更大的推动力。
例如在最初要开拓市场时,她获得森美兰州波德申鸵鸟园老板的支持,让她有一个推广和销售的空间。如今,她的香草园规模已经扩大至三英亩的范围,另外,也有一些退休人士成为她的草药种植合约伙伴。
如今,她的草药园除了开放作为一个观光景点外,也向访客介绍及讲解植物各个种类。
通过各种方式让民众认识草药价值
另一方面,也是爱源草药有限公司董事经理的叶洁明向大橙传媒表示,为了让更多人了解香草的价值,公司现在正通过各种方式进行推广的工作。
最近公司也与WebTV Asia葡萄子(北京)传媒科技有限公司,签署网络草药频道《草本佳人 Herbeco Beauty》的《创作者内容独家合作协议书》。
WebTV Asia葡萄子传媒大中华区域总裁李华霖表示,该公司将与爱源草药有限公司将“草本佳人”姜秋菱打造为大马版李子柒。
他说,李子柒目前是全世界“最多订阅量的优管(YouTube)中文频道”,去年7月更被列入《吉尼斯世界纪录大全2021》,而李子柒的优管官方频道,就是由葡萄子传媒独家运营。
《草本家人 Herbeco Beauty》将于4月起,通过优管与抖音播出,而WebTV Asia葡萄子传媒也会将频道内容,上载至中国大陆地区的所有影音平台,将马来西亚的中草药推广到国际市场,加深世界各地的人对中草药的了解。
此外,她也说,公司旗下也有另一间公司,名为香草药花景观园私人有限公司(Hebal Oasis Landscaping),主要负责承接和设计香草花园景观。
打造“百草良坊玻璃屋”
最近这公司接获一项非常有意义的任务,那就是为雪隆海南会馆天后宫打造“百草良坊玻璃屋”,通过中草药文创教育结合妈祖文化,深化妈祖以中草药行医济世的大爱精神。
她说,通过“百草良坊玻璃屋”,让公众更加了解中草药的价值与药效。这玻璃屋不仅是为了加强市民对草本植物的兴趣与认识,也期望可带动草本园艺迈向普及化。
她表示,让民众接受香草的最直接方式,便是让民众通过”感官”, 即看,摸,闻和吃,从而拉近与草本植物的距离。此外,借由“百草良坊玻璃屋”,能够给予公众最直接及最具体的草本园艺种植技巧,并且能够将具有保健用途的花草,推广注入养生食谱。
欲了解更多关于香草药花园(Hebal Oasis),可浏览其官方网站:https://gingerleaf.boutir.com
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